The Premier League and other sports governing bodies “should commit to cutting the volume” of gambling adverts on pitchside hoardings in stadiums, says an influential group of MPs.
In a new report, the Culture, Media and Sport (CMS) Committee said a reduction was needed “to shield children from exposure” to betting companies’ logos.
The parliamentary group’s chair, Dame Caroline Dinenage, said that “more should be done…[over] what often seems like a bombardment of advertising branding at football and other sporting events”.
During the 2022-23 season, eight Premier League clubs had gambling companies on the front of their shirts, in deals worth an estimated £60m per year.
In April 2023, Premier League clubs reached a groundbreaking agreement to withdraw gambling sponsorships on the front of match shirts by the end of the 2025-26 season.
While welcoming the move, the cross-party committee warns that this will “not significantly…
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